Read the full story at GreenBiz. Badgeville just made it easier for innovative companies to use online games to influence customer behavior and increase brand
Category: Consumer behavior
Earth Day and the polling of America 2012
Read the full post at GreenBiz. The annual spring bloom of consumer polls and surveys is upon us, another colorful bumper crop telling us what
Selling Green: Robert A. McDonald of Procter & Gamble on putting consumers on a more sustainable path
Read the full interview in the Wall Street Journal. Consumer-products giant Procter & Gamble Co. says it wants to develop and sell products that people
Webinar: New tools for putting environmental life cycle thinking into action
Date: February 23 Time: 9 a.m. – 11 a.m. (Central) Location: St. Paul, Minnesota offices of the Minnesota Pollution Control Agency or via webcast. Register online:
Carrotmob Shows Why Consumers Now Have All the Power
Read the full story at GreenBiz. Have consumers ever been more powerful than they are today? A Facebook posting led thousands of people to move
Delivering Energy Efficiency to Middle Income Single Family Households
Download the document from Lawrence Berkeley National Laboratory. The question posed in this report is: How can programs motivate middle income single family households to
