Adidas plans to sell some of its Yeezy inventory and donate the money

Read the full story at Retail Dive.

What to do with the 1.2 billion euros ($1.3 billion) of product has been a debate ever since Adidas cut ties with Kanye West, also known as Ye, in October. The retailer faced pressure both at the concept of burning the products and at the concept of selling the products. Now, it appears the retailer is leaning toward the latter option, with the aim of donating the proceeds.

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