Read the full story from the World Economic Forum.
The World Economic Forum’s Consumers Beyond Waste initiative is driving a shift towards reuse models through the standardization of measurement and is elevating reuse as a critical aspect of the UN agreement on plastic pollution.
Half of global plastic production is for single-use and only 14% of plastic packaging is collected for recycling; reliance on recycling alone will not solve the waste problem.
The production of plastic also increases carbon emissions since it is a by-product of petroleum and it impacts health, with microplastics recently found in human blood.