Knowing the news: How Gen Z and Millennials get information on essential topics

Read and download the report.

Gen Z and Millennials follow a variety of “hard news” and “news you can use” topics. This report outlines Americans ages 16 to 40 who closely follow several such topics: national politics and government; social issues; crime and public safety; traffic, transportation or weather; practical COVID-19 information; and health or mental health. It also describes the sources and platforms the close followers of these topics turn to for information on the topic — and how the makeup of each topic’s close followers differs from one another. The report is one of a series intended to illuminate challenges and opportunities for news organizations in serving these diverse generations and gaining their trust and support.

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