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The H&M Group is a multinational clothing company. The Swedish retailer is known for “fast fashion,” which is clothing that is made and sold cheaply. The company has shops in 75 locations worldwide with 4,702 stores, although they are marketed under different brands. The company positions itself as a leader in the area of sustainability. Its goal is to be carbon positive by 2040. In the nearer term, it wants to reduce its emissions by 56% by 2030, using 2019 as a baseline, and to make its clothing using sustainable components.