Read the full story at Food Dive.
Kraft Heinz is partnering with Pulpex to develop a paper-based, renewable and recyclable bottle made from 100% sustainably sourced wood pulp. The CPG giant said Heinz is the first sauce brand to test the potential of Pulpex’s sustainable paper bottle packaging for its condiments.
The companies said they are developing a prototype to test how the innovation could be used for Heinz Tomato Ketchup bottles and other packaging formats. They plan to eventually test it with consumers and then roll it out to the marketplace.
Nearly every food and beverage CPG has turned to packaging as one way to reduce their environmental footprint — with some firms debuting changes more broadly while others work on testing out prototypes.
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