They look just like new, but Levi’s 501s are now made from liquified fibers of old jeans

Read the full story at Fast Company.

Sweden’s Renewcell invented a process to dissolve used denim into a new fabric; Levi’s is now using the material in its most iconic style.

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.