A new ‘litter lotto’ helps keep communities clean

Read the full story at Springwise.

A new, free-to-enter monthly prize draw rewards people for binning litter. Using the free LitterLotto app, participants take a photo of every piece of rubbish they pick up and bin. Each photo equates to an entry into the monthly jackpot draw, along with a range of other, smaller prizes. The monthly jackpot in the UK was recently doubled to £10,000 per month.

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