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When it comes to the climate crisis, it’s not just what you make and sell, it’s what you do, and for whom you do it.
That’s the message from several recent reports focusing on the role of service-sector companies in addressing — positively or negatively — climate change. The mere existence of these documents, and the campaigns behind some of them, represent another broadening of the conversation, a clarion call for nontraditional business players to lead, or at least not hinder, efforts to address the climate crisis.
But, hopefully, lead.