Give it up for these examples of net-zero innovation

Read the full story at GreenBiz.

Many of the most heralded sustainability commitments this year (MicrosoftUnilever and Amazon leap to mind) have been accompanied by deeper commitments to carbon neutrality in the short term — promises made possible by a revived interest in credits and offset markets tied to natural climate solutions such as reforestation or regenerative agriculture. 

Investments in actual carbon removal projects, such as the ones identified by payments software company Stripe that I wrote about in May, have been slower to materialize. That’s why I’m stepping back this week to share information about two corporate initiatives prioritizing investments in on-site technologies that actually move buildings toward that elusive net-zero operational status.

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