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Kroger has launched a recycling program for its Simple Truth private label product packaging, according to a company press release. The program is taking place in collaboration with recycling company TerraCycle.
Through the program, shoppers will be able to recycle packaging from more than 300 products in the private label line, including those not currently accepted in curbside recycling programs like produce and bread bags, pouches, liners and plastic wrapping.
Customers who want to participate sign up through Terracycle’s dedicated webpage for the program. From there, TerraCycle will send them containers in which they can collect their Simple Truth packaging. Once the container is full, they’ll ship it back to TerraCycle for recycling.