Being Green and Social Responsibility: Basic Concepts and Case Studies in Business Excellence

Smith, A. D. (2020). “Being Green and Social Responsibility: Basic Concepts and Case Studies in Business Excellence.” International Journal of Sustainable Entrepreneurship and Corporate Social Responsibility (IJSECSR), 5(2), 34-54. doi:10.4018/IJSECSR.2020070103

Abstract: Through a qualitative business case approach, three major manufacturing firms in Pittsburgh, PA were reviewed for their eco-friendly sustainability strategic initiatives and products/services. Undoubtedly, use of green best practices are value adding steps for a company may be initially difficult to justify spending the time and resources developing such a process. This is especially true when other core business needs are present, such as driving revenue, product development, and meeting governmental or consumer expectations. However, green and sustainability initiatives may not be currently dictated needs, but many companies feel strongly that charting such a course would be to their stakeholders’ mutual advantage. As resources are being consumed more rapidly, it is logical to enact steps to ensure the sustainability of such scare resources. The added benefit of lower input needs greatly improves the companies’ stances in their market while also adding to the firms’ overall profitability.

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.