As consumers are emptying store shelves of hand sanitizer and causing shortages, spirit makers are producing branded hand sanitizers that they are donating, according to Beverage Industry. Both local distilleries and nationally recognized companies such as Pernod Ricard, Diageo and Anheuser-Busch are taking part in producing hand sanitizer.
This surge in distillery-produced hand sanitizer follows the FDA’s announcement last week that the agency will permit certain facilities and licensed professionals to produce hand sanitizer as long as they follow the agency’s prescribed recipe.
“The hospitality industry is going to be decimated by this and they are our primary clients. We’re looking for ways to help in the response to this, but also to find other ways to look for revenue streams,” Brad Plummer, spokesman for the American Distilling Institute and editor of Distiller Magazine told NBC News.