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For people who want to help address climate change through their daily choices, many media headlines point to avoiding meat as the biggest way to reduce their impact. With livestock as one of the biggest contributors to greenhouse gas emissions, it might seem that if we only eliminated animals in food production — cows, in particular — we’d save the planet. Meatless meat is exploding in popularity — even Burger King and White Castle have started offering meatless burgers on their menus. Still, despite good intentions, a blanket censure against cattle leaves out a big part of the story: humans. How animals are raised and managed by humans makes the difference in beef’s climate impact.