Many Midwesterners will likely never believe in climate change. Here’s how to encourage them to act anyway

Read the full story at the Conversation.

The number of politically conservative Americans who are climate skeptics is growing, and the evidence suggests that they’re unlikely to change their opinions.

This is particularly evident in the Midwest. Although 61 percent of U.S. adults are concerned about global warming, in many Midwestern counties more than half of adults are not at all worried about the issue.

Efforts to meet the dire calls of the UN’s climate change report cannot neglect this region. Our work shows that there are some strategies that can encourage protective climate actions, even in skeptical regions like the Midwest.

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