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H&M announced Monday the company will stop placing orders on conventional cashmere by the end of next year as part of its overarching sustainability efforts, according to a company blog post.
Instead, the retailer will “work for a more transparent supply chain” where cashmere can be sourced from places that meet its environmental and animal welfare standards, per the announcement.
H&M also revealed that 57% of all materials used by the company are recycled or sustainably sourced, an increase of 35% in just one year. The retailer reiterated its goal to use only recycled or sustainably sourced materials by 2030.