Dell Pilot Program Tracks Old Electronics to See Where They Actually End Up

Read the full story in Environmental Leader.

Dell is tracking where its products end up after they are collected via the company’s US consumer takeback program; the pilot program – an effort between Dell and Basel Action Network (BAN) – is designed to “see if things end up where they are supposed to,” Dell says in its just-released 2018 Corporate Social Responsibility Report.

Dell will be sending 40 electronic devices containing hidden BAN EarthEye trackers into their US consumer disposition stream. Of these, 30 will be arranged by Dell and 10 provided to BAN to deploy independently.

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