Florida brewery unveils six-pack rings that spare sea turtles, not snare them

Read the full story from CBS News.

The threat of plastic waste to marine wildlife is well known; the most ubiquitous image of its impact is that of seafaring turtles and gulls ensnared in the net-like rings that yoke six-packs of canned beverages together. Now one Florida brewery is rolling out a solution for making them safer.

Saltwater Brewery, based in Delray Beach, is working with the startup E6PR (short for Eco Six Pack Rings) on a “sustainable way of handling cans.” The project is a collaborative effort between New York ad agency We Believers, Mexican biodegradable supplier Entelequia, and private investors from the beverage packing industry.

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