PepsiCo launches water bottle and flavored pod system

Read the full story at Food Dive.

  • On the heels of its bubly sparkling water launch, PepsiCo is introducing a beverage system that includes a water bottle and flavored pods, called Drinkfinity, according to Co.Design.

  • The new Drinkfinity brand, which officially launched in the U.S. last week, offers 12 pods. Flavors include Mango Chia Flow, Pineapple Coconut Water Renew and Mandarin Orange Charge. One pod creates one beverage, which ranges form 30 to 80 calories.

  • One challenge the new beverage system faces is that the pods can’t be tossed into consumers’ regular recycling bins. A prepaid envelope is included with pod shipments, allowing customers to mail the pods to a location that has the ability to recycle them.

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