Read the full post at Environmental Leader.
Welcome to the Sustainability Mythbusters series presented by Schneider Electric. In this six-part series (see part I and part II), Schneider Electric’s Global Sustainability Services team explores common misconceptions related to the topic of sustainability and presents a business case to “bust” each myth.
In times when the economy is recovering and budgets are tight, corporate focus on sustainability can begin to drift because of the myth that sustainability is an unproven cost. However, an effective program can actually accelerate bottom-line results by contributing to short term operating cost savings. A long term focus on product or service innovation, value chain resiliency and other macro strategies will provide a roadmap for success as well. Organizations must effectively balance short term investment toward proven sustainability measures while driving a vision and strategy of evolving their business for future environmental and social conditions.