3 simple green marketing strategies

Read the full story at iMedia Connection.

The success of your business may depend on your marketing prowess. For a small business or a new upstart, a marketing strategy may be restricted to your budget. For those who are conscientious of the environment, there are strategies that can be cost effective without increasing your company’s carbon footprint. These are strategies that incorporates digital media in order to draw attention to the company without spending money at a printing press for flyers, brochures, or pamphlets that may do more for the negative impact on the environment than benefit your business.

Author: Laura B.

I'm the Illinois Sustainable Technology Center's Sustainability Information Curator, which is a fancy way of saying embedded librarian. I'm also Executive Director of the Great Lakes Regional Pollution Prevention Roundtable. When not writing for Environmental News Bits, I'm an avid reader. Visit Laura's Reads to see what I'm currently reading.

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