Hey sustainability exec, are you sure you meant to say that?

Read the full post at SmartPlanet.

With every month, more big businesses are making the decision to create corporate social responsibility (CSR) or corporate sustainability reports. No matter which reporting guidelines they are using, a new report from independent market research firm suggests that more of them are seeking an outside affirmation or blessing that the information they are publishing is accurate.

Aside from the financial and risk management implications of sustainability reporting, companies are also seeking to avoid operating afoul of increasingly stringent rules regarding green marketing. Sustainability assurance can offer another safety check here, as well.

The Verdantix report, “Green Quadrant Sustainability Assurance (Global),” suggests that there are two really good reasons to “buy” assurance of sustainability reporting, which is akin to a financial audit.

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