The Pitfalls of Aligning CSR Goals with Public Policy Work

Read the full story at GreenBiz.

Can a company take on sustainability initiatives — and promote their green credentials — while also lobbying behind the scenes to halt, slow or weaken environmental legislation?

That was the dilemma faced by members of the U.S. Chamber of Commerce in 2009: Companies working toward smaller carbon footprints found themselves under scrutiny for their membership in the business lobbying group, which opposed the climate legislation then working its way through Congress.

A bill ultimately failed to pass the Senate and the hubbub largely disappeared, but the example illustrates the tightrope companies must walk to balance lobbying efforts with CSR initiatives. The situation forced some like Pacific Gas and Electric Company (PG&E) to take a hard look at whether the groups with which they were associated shared the same values.

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.