This post is a follow-up to my “AZ I See It” column in the Arizona Republic on January 26, 2015.
This year during the Super Bowl, the first “Kick the Waste” campaign took place at Super Bowl Central—the 12-block area in the heart of downtown Phoenix where thousands enjoyed parties and live music in the week leading up to the championship game. The city was host to quite a party on Superbowl Sunday. Fans gathered for good football and good food, whether they joined in the downtown celebrations, tailgated outside the stadium, or ordered from vendors in the stands.
All too often, what’s not consumed goes to waste. Every year Americans throw away more food than any other type of waste — almost 35 million tons — and much of it is still edible. The “Kick the Waste” campaign — a collaboration between the city of Phoenix, nonprofit food rescue organization Waste Not, the National Football League, the Arizona Super Bowl Host Committee, vendors and fans — worked to make sure that any leftover food was shared with those who needed a good meal, and any waste was disposed of in the most beneficial way for the environment.
The results are in from this tremendous effort, and they definitely scored a touchdown:
- The total amount of edible food donated from the Super Bowl-related events was 69,260 pounds—enough to feed 70,000 people.
- 73 percent of unused food was diverted through donation, recycling and composting at the Super Bowl festivities.
- More than 120,000 aluminum beverage containers were recycled from Super Bowl Central. They weighed 3,750 pounds.
The impact doesn’t stop there. This campaign was used to test out ways for Phoenix to collect and process food waste from its residents. The city is learning from it to design a state-of-the-art composting facility at its transfer station for yard waste and food scraps.
San Francisco is already gearing up to host Super Bowl 50 festivities, and it’s got Zero Waste Event requirements already in place. The new Levi’s Stadium is packed with green features – including a green roof, water reclamation and farm-to-table dining. Outside of the Super Bowl, sports teams across the nation are collaborating with us to green the game, and almost 800 sports teams, stadiums, universities, grocery stores and a range of companies and organizations join our Food Recovery Challenge to prevent and reduce wasted food.
Congratulations to this year’s winners, the New England Patriots, and also to Phoenix and all those Super Bowl fans who kicked food waste out of the landfill and into the compost and recycling bins!
Jared Blumenfeld is the U.S. EPA’s Regional Administrator for the Pacific Southwest
Read the full story in The Guardian.
Unilever has achieved zero non-hazardous waste to landfill ahead of its target date, and has created jobs and reduced costs in the process.
Read the full story in The Guardian.
Our panel of experts took questions on tackling waste in the fashion industry. From revamped supply chains to recycling jeans and rethinking dyes, here’s what we discovered.
May 5-7, 2015
Millennium Biltmore, Los Angeles CA
For more information, visit http://www.uszwbc.org/2015conference
Zero Waste businesses are leading the way by diverting over 90% of their waste from landfill, incineration and the environment. This conference will demonstrate how Zero Waste can be a key part of business climate change and sustainability plans by reducing greenhouse gases and increasing operating efficiencies. Experts from a diverse range of industries will share innovative ideas, practical tools, and first-hand experience at creating value for their business through Zero Waste.
Read the full story from DC Velocity.
Ace Hardware worked with its waste and recycling contractor to get one DC to the point where it ships nothing to a landfill. A second DC is close behind. And that’s only a part of the hardware cooperative’s sustainability efforts.
Read the full story from the University of Illinois.
This year’s U. of I. Homecoming game against the University of Minnesota Golden Gophers is about more than Orange and Blue – it’s also about green. Various campus and community partners are working together to raise awareness and have a positive lasting impact at the inaugural zero-waste football game. Hundreds of volunteers from the Champaign-Urbana community will assist the thousands of spectators in reducing waste…
Leading this cooperative initiative are ISTC; the Division of Intercollegiate Athletics; Facilities and Services; and the Institute for Sustainability, Energy and Environment. To volunteer for the event, sign up at: http://bit.ly/1vN44SK. Organizers hope to have many students involved in making this event a success.
Nationwide, the Game Day Recycling Challenge is a partnership of the College and University Recycling Coalition, RecycleMania and Keep America Beautiful, and is supported by EPA’s WasteWise program.
Supporters of the cause are encouraged to like the Fighting Illini Gameday Recycling Challenge Facebook page at https://www.facebook.com/events/518311078270593/.
For more information, contact Bart Bartels at firstname.lastname@example.org.